SR-004 · Content LP · 4 weeks

Hearth Engine.

One podcast or interview per month becomes 40 pieces. Clips, shorts, captions, blog, email, LinkedIn carousels — all in the founder's voice, all on a calendar, all reviewed before they ship.

Commission this playbook
sellaray · ops · live1722 runs/day
08:14:02ingest · podcast ep 47 · 62min
08:14:04transcribe · diarize · 2 speakers
08:14:06extract · 14 clips · scored
08:14:08cut · vertical · captions burned
08:14:10schedule · IG/TT/YT · 6 days
08:14:12publish · auto · 3 of 14
Posts/mo
40
Reach lift
3.4×
Source pieces
1
Build time
4wks
PodcastClipsShortsCaptionsBlogEmailLinkedInCarouselsPodcastClipsShortsCaptionsBlogEmailLinkedInCarousels
01 · What it does

YouTube clips, shorts, blog, email — pulled from one source of truth and shipped on a calendar.

01

One source. Many shapes.

A 60-minute podcast becomes 14 vertical clips, 8 carousels, 4 blog posts, and a newsletter. We don't manufacture content — we mine it.

02

Cuts that breathe.

Auto-clip on a question or a punchline, not on a fixed length. Captions burn-in, faces stay framed, music ducks under the voice.

03

A real review loop.

Three stages — auto, ops, founder. Nothing ships without your eyes on it. Reject in one click; we'll re-cut.

04

On a calendar, not a hunch.

Shipped to IG/TikTok/YouTube/LinkedIn on cadence. We don't post when the algorithm's asleep.

02 · Stack & what we ship

No platform fees. Yours on day one.

Stack
  • Descript · podcast ingest
  • Anthropic · clip selection
  • OpenCV · vertical reframe
  • Buffer · multi-channel post
  • Notion · content calendar
  • Frame.io · review loops
What we ship
  • Voice-fingerprint model
  • Clip-mining pipeline
  • 40 posts/mo cadence
  • 3-stage review workflow
  • Calendar sync · all channels
07 · Live demo

Pick a source. Watch the clips appear.

Pretend this is your podcast. Click ingest and watch 14 clips score, cut, and schedule themselves across the next two weeks.

hearth-engine · clip-mine sandbox
🎙Ep 47 · How we hire when nobody's hiringready
Click ▸ Run — we'll cut 14 vertical clips, score them, and lay them on a 7-day publish calendar.
04 · FAQ

Things people actually ask.

/01
Will the clips sound like me?
They are you — we're not generating words. We're cutting your existing words to length. The voice fingerprint is just for the tweets, captions, and B-roll narration.
/02
What if I don't have a podcast?
Any long-form will do — sales calls, internal AMAs, customer interviews. We've turned a 30-minute Loom into a month of posts.
/03
Who owns the assets?
You do. Files live in your Frame.io and Notion. We hand off the calendar and walk away — or stay on retainer for new sources.

Commission Hearth Engine.

Or build one of your own.

4w from kickoff to handoff. Fixed price. Yours on day one. Cancel anytime.

/ ops
sellaray · ops · liveesc to close
sellaray ops · v4.2 · type a command, or "?" for help
/bookBook a discovery call
/homeBack to the cover
/p northwindNorthwind Stack — lead intake
/p driftDrift Killer — outbound
/p quoteQuote Machine — backend quoting
/p hearthHearth Engine — content
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